KAELA RAWSON

Creative / Art Direction
Design
Consulting

PRESS

Vogue
New York Times
Architectural Digest
The Cut
Time
CNN
Fast Company
Forbes
Harpers Bazaar
Elle Decor
Billboard
InStyle
Slate
Wall Street Journal
Rolling Stone
Eater
Variety
The Zoe Report





PROJECT OVERVIEW


Lead Art Director with Outset LA — created conceptual look and feel, overseeing all brand identity, photography and establishing the visual tone for Sophia Amuroso’s online business course, Business Class.
SERVICES

Art Direction
Creative Concepting
Visual Identity Oversight
Web Design Oversight
Packaging Design Oversight


























































CREDITS

Photography by Drew Escriva. Set design by Kelly Fondry. Wardrobe by Djuna Bel.

Design by Katelyn Jones, Frankie Dineen and Jamie Wright.