KAELA RAWSON

Creative / Art Direction
Design
Consulting



08. True Botanicals

Lead Art Direction


09. Hello.Me

Art Direction


10. Wanderlust

Lead Art Direction

11. Business Class

Lead Art Direction

12. Latitude Diamonds

Lead Art Direction

13. Misc.

Creative / Art Direction, Design
PRESS

Vogue
New York Times
Architectural Digest
The Cut
Time
CNN
Fast Company
Forbes
Harpers Bazaar
Elle Decor
InStyle
Slate
Wall Street Journal
Rolling Stone
Eater
Variety
The Zoe Report




PROJECT OVERVIEW


Senior Art Director with Outset LA — overseeing the photography and video assets for a the initial campaign and brand launch.
SERVICES

Art Direction
Creative Concepting

Campaign Oversight






































































































CREDITS

Adam Goodes and Billie-Jean Hamlet for Wanderlust. Photography by Simon Upton. Editorial Direction by Stephanie Murg. Assistant Art Direction by Lucy Warren., Wardrobe and Prop Styling by Jana Pokorny.